Synctera’s First CFO and the 2025 Road to Profitability
2024 was a big year for Synctera. 2025 is already shaping up to be even better.
Synctera’s First CFO and the 2025 Road to Profitability
2024 was a big year for Synctera. 2025 is already shaping up to be even better.
I’m pleased to report that 2024 was a very solid year of growth and scale for Synctera. We launched a range of new FinTech customers including Webull LATAM, Adro, and Waltz and helped a number of great companies like Utoppia and Grabr get back on track after some hiccups with their previous partners.
Growing is hard, and with more details to come (our FY ends 1/31), I’m super pleased with the leadership from our new executives that have been amazing recent additions to the team.
In the land of startups, big things change in order to make even big(ger) things happen. When a company is doing well, that’s when you usually see some reshuffling in the executive ranks. Amazing people go on to do great things at other places, and great people hopefully come to Synctera to do amazing things here.
We’ve been very lucky to bring in some incredible talent to help tackle all of the things we hope to accomplish moving forward.
As a refresher, a few highlights from last year:
- March: We announced the addition of Leigh Gross, our Chief Revenue Officer (along with a fresh round of funding)
- April: We welcomed our Chief Product and Technology Officer Ellen Linardi
- May: Our Chief Risk and Compliance Officer, Tana Rugel, joined the team and dug right in
We’re going bigger than ever this year with lots of exciting, challenging, but attainable, goals:
- launch some of our most exciting customers to date
- support the scale of some live customers that are rapidly growing with new features and functionality
- set us up for profitability in 2026
- do it all the right way
One role that’s essential to reaching our goals for 2025 is a CFO. Hiring in general, but mostly when it comes to executives, is tricky. You need to find the exact right person at the exact right time and stage of the company.
We’ve been able to keep our streak of luck going with our latest addition, Matias Pino.
A CFO is a new role for us, but the time and stage of the company was right. We’ve hit an inflection point, as our operations are getting more complex and our deals are larger and require more rigor. Synctera’s customers and sponsor banks expect thoughtful financial reporting, and the addition of Matias will lead to increasingly better financial planning and execution all around.
We currently see ourselves on an 18-month road to operating profitably, and Matias will be a huge part of driving us there. Matias brings the right balance of corporate banking from Credit Suisse along with financial expertise in lending and derivatives as a hands-on operator and two-time CFO at other fintech startups make him an incredible addition. His experience internationally also helps us with our continued global expansion.
Most importantly, and critical to the team and me - he's just fundamentally a great person. If you’re as lucky as I am to work with a bunch of those, you’ll win.
Not quite done yet with the additions of amazing talent, I’m also pleased to share that Crystal Bryant, who had various roles at JPMorgan and First Republic Bank has joined us as my Chief of Staff. Chief of Staff is a tough role, with excellence required in many dimensions, as they act as a force multiplier to the exec team and me - but Crystal is up for the task and I’m super excited to have her on the team.
The team we have today got us here. The team members that we add today and tomorrow will help us get to where we want to be.
This year is going to be a lot of fun and we have a ton of things to share and announce in the coming weeks and months.
As always, stay tuned.
Tx
p
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